The mainland of the North American continent was first sighted by the Spanish explorer and treasure hunter Don Juan Ponce de Leon on Easter, March 27, 1513. He claimed the land for Spain and named it La Florida, meaning "Land of Flowers".
   When Menendez arrived off the coast of Florida, it was August 28, 1565, the Feast Day of St. Augustine. Eleven days later, he and his 600 soldiers and settlers came ashore at the site of the Timucuan Indian village of Seloy with banners flying and trumpets sounding. He hastily fortified the fledgling village and named it St. Augustine.
  Thus, St. Augustine was founded forty-two years before the English colony at Jamestown, Virginia, and fifty-five years before the Pilgrims landed on Plymouth Rock in Massachusetts - making it the oldest permanent European settlement on the North American continent.
  The arrival of Henry Flagler in 1885 marked the beginning of a golden era for St. Augustine that extended through 1914. Enticed by the city's temperate climate and unique ambiance, Flagler saw great potential for St. Augustine as a popular winter resort and playground for rich Northerners. a co-founder of the Standard Oil Company with John D. Rockefeller, he immediately put his vast fortune to work building his dream. He constructed two lavish hotels, the beautiful Alcazar, and his masterpiece-the Ponce de Leon.
  Saint Augustine is a bustling little city with the richest history of our country. Explore Saint Augustine!